List your equestrian services on OpenStable

A discoverable, verified profile in front of horse owners and yards already on the platform. Free to list, with optional Pro tools when you’re ready to grow.

Get started — it’s free Browse the directory

Categories we list

  • Farrier
  • Equine Dentist
  • Veterinarian
  • Horse Groomer
  • Saddle Fitter / Saddler
  • Clipping
  • Physiotherapy
  • Freelance Rider
  • Hay & Feed Supplier
  • Horse Transport
  • Cleaning Services
  • Harrowing & Rolling
  • Fencing
  • Fertilizing
  • Hedgecutting

Don’t see your trade? Pick the closest match during onboarding — we add sub-categories as new types of provider join.

Why list with OpenStable

A discoverable, structured profile

Service area, accreditations, services offered, photos, contact, reviews. Searchable by category and county. For many smaller providers, your OpenStable listing is your web presence.

The audience is on-platform

OpenStable’s horse owners and yards are already there — looking for a livery yard, an arena slot, or a farrier they can actually book. Listing puts you in front of intent that already exists.

Multiple categories, one listing

Farrier who also clips? Vet with a dentist on staff? Saddler who fits and re-flocks? Pick a primary category, add secondaries, and appear in search for all of them.

Pro nudges turn it into a growth channel

On Pro, broadcast short messages — a cancellation, a new specialism, a clinic opening — to opted-in customers in your service area. 30/month with a 90-day per-recipient cooldown. No spam, no pay-per-click.

No commission on bookings or jobs

OpenStable is a directory and lead-flow product, not a marketplace cut. When a horse owner books you, that’s your business and your invoice.

Reviews you can grow over time

Yard owners and horse owners can leave verified reviews on your listing — building trust signals that compound month over month, without you having to corral testimonials yourself.

How it works

  1. 1

    Sign up and create your listing

    Pick your primary category, add any secondaries, set your service area (radius from your base), and fill in your accreditations and services.

  2. 2

    Add photos and trust signals

    Up to five photos that show your work. Trade-body memberships and certifications display as verified badges where we can confirm them.

  3. 3

    Go live in the directory

    Your listing is searchable immediately at /services and on every category and county hub that includes your trade.

  4. 4

    Receive enquiries through your inbox

    Horse owners and yards message you directly. You see them in the OpenStable inbox, alongside any other conversations.

  5. 5

    Upgrade to Pro when ready

    Featured placement, unlimited enquiries, and the monthly nudge quota — £4.99/month, cancel any time. Free listings stay free; nothing is paywalled retroactively.

About SP Pro

Pro at £4.99/month is the difference between a free directory listing and an active growth channel. Featured placement on category and county hubs, unlimited inbound enquiries, public review responses, and the proactive nudge quota — the unique mechanic that lets you reach opted-in customers when something changes (a cancellation, a new specialism, a clinic announcement) without spam or PPC.

See SP Pro pricing All plans

Learn more

Service-provider questions

How do customers find me on OpenStable?
Horse owners and yard owners search the services directory by category (farrier, vet, etc.) and county. Pro listings sort first; free listings sort second by relevance and recency. Yards already on the platform also see your listing when their liveries ask for recommendations.
Do I need a website or social-media presence to list?
No. Your OpenStable listing is your discoverable web presence — service area, accreditations, services offered, photos, contact, reviews. For many smaller operators it replaces the need for a separate site entirely.
What does SP Pro give me that the free plan doesn't?
SP Pro at £4.99/month unlocks featured placement (you appear first in search), unlimited inbound enquiries, and a quota of proactive nudges — short, opt-in messages you can send to horse owners and yards in your service area who’ve agreed to receive professional outreach. Free listings stay live and discoverable; Pro turns it from a directory into a growth channel.
Can I list under multiple service categories?
Yes. Many providers offer more than one service — a farrier who also clips, a vet practice with a dentist on staff, a saddler who fits and re-flocks. Pick a primary category and add up to several secondary ones; you appear in search for all of them.
How do nudge broadcasts actually work?
Pro members get a monthly quota of nudges (currently 30/month). You compose a short message — say, “I’ve had a cancellation in Northamptonshire next Tuesday” — and broadcast it to opted-in horse owners and yards in your service area. There’s a 90-day cooldown per recipient so nobody gets spammed, and customers can switch off pro outreach in their settings.
What does verification look like for service providers?
We check that listing details are coherent (accreditations match the trade body’s register where applicable, services match the category, contact info is reachable). Public reviews accumulate over time. Like with yards, listings that ignore accuracy prompts are demoted; listings that stay current rank higher.

List your services

Free to start, no credit card needed, no commission. You’ll be discoverable in your service area within minutes.

Start the onboarding wizard